Messaging and Outreach Terms

1. You are the sender

When a message goes out from your workspace, you are the sender and you are legally responsible for it - even when an automation, workflow, or AI draft produced it, and even when we carry it through a provider on your behalf. We provide tools that help you comply; we do not and cannot obtain your recipients' consent for you, and we do not review your message content before it is sent.

You are responsible for the laws that apply to you and to each recipient, including the US Telephone Consumer Protection Act (TCPA), the CAN-SPAM Act, CTIA messaging principles and carrier rules, state telemarketing, do-not-call and call-recording laws, Canada's CASL, and the ePrivacy and GDPR rules on electronic marketing where they apply.

2. Consent

• Marketing SMS requires prior express written consent from the recipient. You must be able to prove it: who consented, when, through what disclosure, and to what phone number.
• Do not import consent you cannot evidence. Marking a contact as opted in inside the platform is a representation by you that real consent exists. Purchased, rented, scraped, and harvested lists are prohibited.
• Consent to be contacted about coaching is not consent to be marketed to indefinitely, and consent given to another business is not consent given to you.
• Service messages to an existing client about their own coaching (appointment reminders, check-in nudges, account notices) are different from marketing. Do not use a service message as a wrapper for marketing.

The platform records a consent state for each phone number - none, pending, opted in, or opted out - together with how it was obtained. It refuses to send marketing SMS to any number that is not opted in. That default-deny behaviour is a safeguard, not a substitute for having obtained consent.

3. Opt-out

• The platform honours the standard CTIA keywords on inbound SMS: STOP, STOPALL, UNSUBSCRIBE, CANCEL, END, QUIT, OPTOUT, REVOKE opt a number out immediately; START, YES, UNSTOP, OPTIN opt it back in; HELP and INFO return help text.
• An opt-out is permanent until the person explicitly opts back in. You must not re-add, re-import, or manually override an opted-out contact to resume messaging them.
• Every marketing email must contain a working unsubscribe mechanism and must honour it promptly. The platform adds one and maintains a suppression list; do not attempt to bypass either.
• A person may also opt out by telling you in any reasonable way. If they do, record it.
• Opt-out and complaint records are retained indefinitely and are not erased by a deletion request, because an erased opt-out is an opt-out that stops working.

4. Timing

Marketing SMS is sent only within the recipient's local 8:00am to 9:00pm window, computed from their timezone. Where the platform cannot determine a recipient's timezone it declines to send rather than guessing, because a send it cannot prove was compliant is worse than a send that is late. Automated client-facing messages respect the quiet hours you configure, and are deferred to a permitted time rather than dropped.

You must not use scheduling, timezone settings, or any other control to defeat these windows, and you remain responsible for stricter state timing rules that apply to you.

5. Content and identification

• Do not misrepresent who you are. Sender names, from-addresses, subject lines, and headers must be accurate and non-deceptive.
• Marketing email must include your valid physical postal address. The platform inserts the address from your business profile; if you have not set one, it falls back to ours, which is not what the law asks for. Set your own business address before sending marketing email.
• Identify yourself in marketing SMS and include opt-out instructions where required.
• Do not send content prohibited by carriers or platform rules - among them content relating to controlled substances, illegal products, hate, or sexually explicit material - and be aware that carriers apply heightened scrutiny to health, supplement, and weight-loss messaging.
• If you send through a connected inbox (LinkedIn, Instagram, WhatsApp), that platform's own rules on automation, volume, and unsolicited contact apply to you in addition to these terms.

6. Registration and numbers

US SMS sending requires 10DLC brand and campaign registration with the carriers. You must provide accurate registration information and keep it current. Carriers may filter, throttle, or block traffic, and may suspend a campaign; we do not control those decisions and are not liable for messages a carrier does not deliver. You must not use a phone number you are not authorised to use, and you must not evade filtering by rotating numbers or content.

7. Automations and AI-generated messages

• An automation you activate sends messages under your name and your legal responsibility. Review what a sequence will send before you turn it on.
• AI-drafted messages must be reviewed by you before they reach a client or prospect where the platform offers a review gate. Do not disable a review gate to send unreviewed messages at volume.
• Client-facing automated sequences stop when the client replies. Do not build around that behaviour to keep messaging someone who has answered.
• Do not use automation to send at a volume or cadence a reasonable recipient would experience as harassment.

8. Call recording and transcription

Recording a call without the consent the law requires is a crime in some states and a civil claim in others. Several US states require the consent of every participant, not just yours, and the rule may follow the participant's location rather than yours.

• Before you record, transcribe, or upload a recording of a call, meeting, or consult, you must obtain the consent of every participant that their jurisdiction requires, and you must be able to evidence it.
• Announce recording at the start of the call, and stop if anyone objects.
• Do not record a call with someone who has not agreed, and do not upload a recording made by someone else without their permission.
• Call-review features analyse your delivery - how much you spoke, what you asked, whether you set a next step. They do not profile or score the other participant. Do not use them to build a profile of anyone.
• You are responsible for deleting recordings when their purpose ends and for honouring a participant's request to delete one.

Talking to the assistant

The rules above are about recording other people. Voice features where you talk to the assistant - the Cowork consoles and dictation - work differently, and this is what the platform does with your microphone during one.

• The microphone is opened only after you start a voice session and grant browser permission, and it is released when you end the session.
• What you say is sent for transcription so it can become the text of your request. We do not keep the audio - what is retained is the resulting text, as part of the conversation it belongs to.
• If you turn on Talk to interrupt, a short rolling segment is also recorded while the assistant is speaking, so that a sentence you say over it is not lost. That segment is discarded in your browser as soon as the reply finishes, and is only ever sent anywhere if you actually interrupted. With the setting off, nothing is recorded while the assistant speaks.
• If other people are within range of your microphone, they may be captured. A voice session is a recording device in the room, and the consent rules above may apply to anyone else present - including a client on a speakerphone.

9. Synthetic voice

If you configure a synthetic or cloned voice, you represent that you hold the rights to that voice - it is your own, or you have the documented permission of the person it belongs to. Do not use a synthetic voice to impersonate anyone, and disclose that a voice is synthetic where the law or plain honesty requires it. Some states regulate voice recordings as biometric identifiers and require separate notice and consent.

10. Suspension

We may throttle, suspend, or terminate your messaging access - immediately, and without prior notice where the harm is active - if we reasonably believe you are sending without consent, ignoring opt-outs, generating complaints or carrier blocks, or otherwise violating these terms. We may also do so if a provider or carrier requires it. High complaint rates put every coach on the platform at risk, which is why this is enforced strictly.

11. Indemnity

You indemnify LaunchSite OS, LLC against any claim, penalty, or loss arising from messages sent from your workspace, from recordings you make, and from your consent, opt-out, registration, or disclosure practices, as set out in the Terms of Service.

12. Contact

Questions about these terms: support@launchsite-os.com · LaunchSite OS, LLC.

This document is provided as a starting template and is not legal advice. TCPA and state call-recording exposure is significant and fact-specific - have a qualified attorney review your consent capture, disclosures, and recording practice before you send or record at scale.